Building-material dealers and home-improvement centres
You have the range and the service. MOD develops your contractor accounts and brings in the projects decided outside the store.
More active accounts, more volume per account.
Your sales force. Paid on performance.
Grow your sales in the field.
An outsourced technical sales force for the construction industry. We prospect contractors, develop the accounts and follow the cycle through to the order.
Building-material dealersHome-improvement centresSpecialty distributorsQuebec · Ontario
The problem
You have everything. Except the offense.
Products, pricing, inventory, delivery: most dealers already have what it takes to serve contractors. But sales stay reactive. You wait for the customer at the counter. You quote what comes in. The projects decided on the jobsite, at the competitor or in the contractor's office pass you by.
The problem isn't the offer. It's presence in the field.
Reactive
The customer comes to the counter
You quote what comes in
The account grows by chance
Proactive
We go to the jobsite
We spot projects before the tender
The account grows by method
The solution
A technical sales force, outsourced.
MOD becomes your field sales team. We prospect the contractors in your territory, under your banner, with your products and your pricing. We understand the projects, propose the right solution, coordinate the quote and follow through to the order. Then we bring the customer back.
We don't just send you prospects. We develop the accounts.
How MOD works
From first contact to recurring account.
A complete cycle, documented in our CRM, from targeting to repeat purchase. You receive a monthly report on your territory.
Targeting
We identify the contractors that matter in your territory: trade, volume, projects under way.
Prospecting
We meet them. On the jobsite, at the office, by phone. No scripts, trade conversations.
Qualification
We confirm the real potential: needs, buying frequency, current suppliers.
Project
We spot upcoming projects before they go to tender.
Solution
We propose the right products and quantities, with the technical expertise required.
Quote
We coordinate the quote with your inside team and we defend it.
Order
We follow through to signature. The sale closes with you.
Recurring account
We come back. Next project, repeat purchase, bigger basket.
Not a lead agency
A lead is a name. An account is a customer.
A lead-generation agency hands you a list. The work starts there. MOD does the work.
| Lead agency | MOD | |
|---|---|---|
| What you receive | A list of contacts | Active accounts that order |
| Who talks to the contractor | Your team, after the handoff | A MOD rep, in the field |
| Who understands the project | Nobody, before the call | MOD, on site |
| Who handles the quote | You | MOD, with your team |
| Who follows up | You | MOD, through to the order |
| How we get paid | By volume of contacts | On performance |
We don't sell names. We develop your customer base.
Without adding payroll
Field presence, without building the team right away.
Hiring an outside sales rep is a good bet. But it's a long, fixed bet you have to manage. MOD gives you the field now.
| Traditional in-house team | MOD | |
|---|---|---|
| Start-up | Recruiting, hiring, training | Operational quickly, construction expertise already in place |
| Cost | Fixed salary, benefits, vehicle, tools | Compensation aligned with performance |
| Management | Supervision, targets, a CRM to keep alive | Documented follow-up in our CRM, monthly territory report |
| Risk | Bad hire, turnover, slow ramp-up | Engagement adjustable to territory and results |
| Brand | Yours | Yours. MOD works under your banner. |
When volume justifies an in-house team, you'll build it on accounts that are already active.
How a mandate works
Simple, clear, paid on what comes in.
No fixed fees, no surprises. Here is how working with MOD unfolds.
1
Commission-based compensation
MOD is paid only on the sales it generates: a percentage of the orders from the accounts it develops. No monthly fee, no setup fee.
2
One dealer per territory
We never represent two competing dealers in the same territory. Your territory is yours for the length of the mandate.
3
3-month trial, then 12 months
We start with a 3-month trial to validate the territory and the fit. If it works, we continue on a renewable 12-month mandate.
4
Under your banner, on your terms
MOD sells your products, at your prices, with your policies. Orders go through you. The contractors become your customers.
5
A monthly report
Every month you receive the state of your territory: accounts opened, projects under way, quotes submitted, orders closed.
6
Fast start
A scoping meeting, training on your range and processes, and MOD is in the field. No recruiting, no six-month ramp-up.
Sectors
For those who sell to contractors.
Specialty distributors
Your territory is bigger than your team. MOD extends field coverage and opens the accounts you don't have time to visit.
Territory coverage without immediate hiring.
Manufacturers
Depending on the mandate, MOD can provide complementary representation to the dealers and contractors in your network.
Field presence for your products, in support of your distribution.
Why MOD
Salespeople who know the jobsite.
Construction expertise
We talk materials, methods and schedules with the contractor. Nothing to translate.
Field approach
Development happens on the jobsite and in the contractor's office, not behind a screen.
Measurable results
Accounts opened, quotes submitted, orders closed. We measure what comes in.
Aligned compensation
MOD is paid on performance. Our interests are yours.
MOD was founded by Marc-Olivier Desjardins, 12 years in technical sales in Quebec's construction industry. About →
Frequently asked questions
What we get asked before signing.
The short answers. The rest is a 30-minute conversation.
Does MOD also represent my competitors?
No. One dealer per territory, for the full length of the mandate. If a competitor approaches us for the same territory, we decline.
Who owns the relationship with the contractor?
You do. MOD works under your banner, orders go through you and accounts are opened in your name. If the mandate ends, the customers remain yours.
How much does it cost?
Nothing fixed. MOD is paid a commission on the sales generated with the accounts it develops. The percentage is set in a meeting, based on your range, your margins and your territory.
How long before I see results?
It depends on the territory, the season and your range. Prospecting starts in the first week; the first projects and quotes follow, then recurring orders settle in. The monthly report shows your progress from month one.
What happens during the 3-month trial?
MOD prospects, qualifies and documents the territory exactly as on a full mandate. At the end of the 3 months, we review the pipeline and first results together and decide whether to continue for 12 months.
Do I need to provide a vehicle, a computer or a CRM?
No. MOD comes equipped: vehicle, tools, CRM. You provide access to your range, your prices, your policies and an inside contact for quotes.
Which regions do you cover?
Quebec and Ontario. Each mandate targets a specific territory (a region, a corridor, an area around a store). Tell us yours in the form.
Can MOD also represent a manufacturer?
Depending on the mandate, yes, to the dealers and contractors in its network, as long as there is no conflict with a dealer already represented in the territory.
Let's talk about your territory
You have the products. We go get the customers.
A 30-minute conversation about your territory and target accounts. No commitment.